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Over half of UK couples won't be celebrating Valentine's Day

OVER IT?: Over half of UK couples will not be celebrating Valentine's Day this year

ALTHOUGH VALENTINES DAY was once considered the day of love, it appears that Cupid’s arrow has lost its way according to a new survey by Glowing Embers, that’s revealed that over half of UK couples (58%) never go out to celebrate Valentine’s Day.

Over 1000 couples across the UK have divulged their non-love affair with the occasion with nearly a third of couples claiming the day is just too expensive to go out, leaving them with another night in instead.

According to the survey, below are the following reasons as to why they won't be celebrating this year:

Work commitments: 20%
Too tired: 13.5%
Can’t find childcare: 9%
Don’t agree with the concept of V day: 25.5%
Too expensive: 32%

Over a quarter of duos also expressed their objection to the Valentine’s Day concept, believing the day of lovers is just another over commercialised hallmark holiday.

You can forget the expensive chocolates and dozen roses too! Although our friends’ social media statuses would have us believe they are being showered with lavish gifts, it appears that most couples are just not buying it – with 64% of us not purchasing a gift for our loved ones.

Even couples who have the urge to splurge believe there should be a spending limit of £20 with 7 in 10 duos agreeing their partner should keep to this budget when purchasing a gift for them.

They say that money can’t buy you love but for some ladies Valentine’s Day is all about the money! Going against the general consensus, over 1 in 10 ladies do expect a gift of £200 or more – 7 x more than their male partners.

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