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Sean 'Diddy' Combs changes his name again

REINVENTION: Sean Combs

SEAN COMBS – formally known as 'Diddy', 'P Diddy' and 'Puff Daddy' – has undergone another name change, telling fans he will only be answering to the moniker 'Love' from now on.

The mogul took to Twitter on Saturday (Nov 4), his 48th birthday, to reveal his new name to his followers.

"I know it's risky because it could come off as corny to some people," he said. "So my new name is Love, aka Brother Love. I will not be answering to Puffy, Diddy, Puff Daddy, or any of my other monikers."

Adding as an explanation of the name change, he added: "I'm just not who I am before. I'm something different."

Sharing the video announcing his new name, the multi-millionaire captioned it: "I decided to change my name again! My new name is LOVE aka Brother Love. #TakeDat."

Combs previously cited the late singer David Bowie as his inspiration for having multiple stage personas, all with different names.

During an appearance on Khloe Kardashian's now-cancelled chat show Kocktails with Khloe, he said: "I met with him and I was so inspired... I knew him as the white boy who was on Soul Train, but then I started to do my research and I saw that he had all these different personalities. It kind of empowered me and gave me the confidence to have my stage persona.

"A lot of people don't understand that Puff Daddy and all that is separate from who Sean Combs is. Bowie was a great example of reinvention."

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