BrukOut opens Pandora’s box

DJ and broadcaster Seani B is an a mission to continue putting Caribbean music on the global map with new partnership

Seani B

BRUKOUT, ONE of the world’s leading Caribbean music curators have confirmed a new partnership with Pandora, the American music streaming and recommendation service.

The team up will see international DJ & broadcaster Seani B curating a special playlist for Pandora, which will reflect the exciting and creative world of Dancehall and Reggae to an ever expanding audience base in America.

Seani B is not only one of the most respected figures in the world of reggae

Diego Herrera

“I admire the work and respect that Pandora have for the music and the culture that I love and represent”, said Seani.

“their drive and determination to ensure that Dancehall & Reggae is showcased in the correct manner matches my own professional goals, so when the opportunity came to work together it was a no brainer for me.

“I’m happy to be a part of the Pandora family.”

With over 63 million monthly active users, Pandora Radio without doubt one of the widest reaching music services available.

The company was recently purchased by Sirius XM Satellite Radio. Although the basic service is free, the platform also offers a paid subscription package which provides a range of benefits over the free service and has a subscriber base of over 6.5 million users.

Diego Herrera, Head of Reggae & Caribbean programming at Pandora commented: “Seani B is not only one of the most respected figures in the world of reggae, but he’s also a true tastemaker who doesn’t simply have his finger on the pulse of the music – he is the pulse!

“I’m thrilled to have him bring his insight and musical prowess to Pandora, and I think listeners will really enjoy hearing directly from one of the definitive voices in reggae and dancehall music.”

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