Reality meets catwalk for ambitious African designers

UK Model Naomi Campbell leads Arise Fashion Week 2020 as it unveils '30 Under 30' designers

Naomi Campbell says, ‘It feels great to be back in Lagos and I’m excited to participate once again in this year’s Arise Fashion Week’.

THE WORLD’S leading fashion platform out of Africa, Arise Fashion Week,​ have revealed the future of fashion designers who will compete for $500,000 in prize money,

This year’s theme: ‘Arise Fashion Week- 30 Under 30 – The New Stars’; is a combination of a reality-meets-catwalk showcase powered by Afrobeats.

The first of it’s kind, the showcase is aimed at developing the next generation of fashion design stars from Africa, the Diaspora and beyond; an initiative born out of continued efforts to connectand strengthen the influence of the emerging designers in the global fashion industry.

Showcasing the young, the talented and the daring in a move designed to reinvent global fashion during these challenging times, the Arise Fashion Week puts Africa on the world’s fashion map with 30 selected designers drawn from across the world as they present their collections in virtual live fashion shows streamed across various platforms including Arise Play and Arise News Channel.

PRESENCE; Naomi Campbell

The leading industry experts and judges who will select the winning designers are a mix of Nigerian designers including the likes of Mai Atafo, Odio Mimonet and Ituen Basi, Reni folawiyo, Nigerian retailer for Alara, Dawodu mobolaji, Fashion Director, GQ Style, USA, Maureen Okogwu-Ikokwu and international model and activist, Naomi Campbell, who has always been an intrinsic part of Arise Fashion Week.

She enthused that, “it feels great to beback in Lagos and I’m excited to participate once again in this year’s Arise Fashion Week​”.

The thirty selected designers will receive a selection prize of $5,000 each; the top nine finalists getan additional $5,000 each and the best seven models are awarded $5,000 each in the Model Prize category.

Where the second runner up wins a $50, 000 prize and the first runner up receives $75,000, the winning prize is a whopping $100,000.

The three-day showcase will be held from December 10-12, 2020 and will be streamed globally.

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